This month, Sephora Singapore welcomes Laura Mercier to its stores.
The brand was previously available here at a small beauty store but the high prices and musty testers always deterred me from purchasing or even exploring the products. The spanking new gondola at Sephora is much more inviting, with new (read: non-dusty) product pieces and a comprehensive selection.
The Sephora prices are disappointingly much higher than I’d expected (though lower than at the aforementioned store). It’s the price we have to pay, I suppose – both literally and figuratively – for being able to play with the products in real life. I’m not one to split pennies (plus I’m all for instant makeup gratification!), so I’d prolly purchase something I like, despite the cost. Even so, I’m frankly tired of high mark-ups which seem like beauty penalties.
I’ve enjoyed this brand for years; one of my most memorable eyeshadow quads, Blue Sky, comes from Laura Mercier and I love the mauve-based Mosaic Shimmer Bloc in Orchid too. Both are limited edition but there’s always more to explore from the permanent line – base makeup products like the popular Tinted Moisturizer and Invisible Loose Setting Powder, for instance. I’m genuinely pleased to see this brand officially arrive on our sunny shores but I do wish the prices could be closer to those in the US.
Here’s to yet another addition to the expanding beauty playground in Singapore…though I’d clamour for price revisions.
On a somewhat-related note, Sephora Singapore has launched the Sephora White Loyalty Program which issues a 10% discount off future purchases with every S$250 spent. This amount is tallied in a point system (S$1 = 1 point). I suppose this is the silver lining in the grey retail cloud!