I spotted two new products yesterday at the newly-opened Etude House store at Wisma Atria. Despite its elevated prices here, the brand must be doing well in Singapore – besides this new store, there will also be one at Parkway Parade soon, to join the existing ones at Plaza Singapura, Ion Orchard, City Link Mall, Suntec City Mall, Tampines Mall. I guess some of the prices of their products are still fairly reasonable, if we don’t compare them to the original retail prices that are much lower in South Korea.
The Sweet Eye Cupcake baked shadow duos (S$19.90) look like trinkets and remind me of the discontinued Body & Soul Eye Shadow tins, albeit cuter. The shadows are too dry for my liking and the colours didn’t interest me. I headed straight for the pewter duo (of course!) but the colours didn’t swatch well.
The LuciDarling Over The Rain Blushers (S$38.90) made me smile with their pretty patterned print and packaging – how cute are the rainbow arcs and the little cloud? (they’d be perfect for the Cutie Care Bears gwp rainbow/cloud pouch!). I also like the little touch of a ribbon at the edge of the compact.
They are mostly frosty, like the Peach Beam Blushers. The pink one is quite pleasant in tone and goes well with the pastel highlighter compact. They seem more suited for adding radiance than for blushing though. Would you believe this only costs about S$18 (₩15,000) in Korea?! I’d buy them all in a flash if I were there!
Posted in: blushes | cute! | etude house | eyeshadows | highlighters | korean brands