Mamechiyo for Shu Uemura

March 26, 2012
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Dressed in colourful butterfly and floral prints, the Mamechiyo for Shu Uemura collection is now out at the brand’s flagship store at Ion Orchard, as well as Takashimaya.

A collaboration with contemporary kimono artist Mamechiyo, the intricate designs exemplify the Shu Uemura ‘Art in Beauty’ sensibility, while marrying the traditional with the modern.

The current variations of the brand’s popular Cleansing Oil and UV Under Base Mousse are prettily decorated with four floral themes: Fuji (willowy wisteria), Sakura (cherry blossom), Botan (peony) and Ume (Japanese plum blossom).

Accompanying this limited edition collection is a refillable Glowing-Fit Lasting Compact powder foundation case – also limited edition – emblazoned with a delightful explosion of colours.

As with last year’s sakura-themed Mika Ninagawa collection, the beautiful packaging is a visual poem to spring. ❀

Below are the prices of these collectible pieces:

  • Cleansing Beauty Oil Premium A/O Advanced Formula/Botan (S$155)
  • High Performance Balancing Cleansing Oil Advanced Formula/Fuji (S$138)
  • Fresh Pore Clarifying Gentle Cleansing Oil/Sakura (S$138)
  • Whitefficient Clear Brightening Gentle Cleansing Oil/Ume (S$155)

  • UV Under Base BB Mousse/Botan (S$78)
  • UV Under Base Mousse in Beige/Fuji (S$78)
  • UV Under Base Mousse in Pink/Sakura (S$78)
  • UV Under Base Mousse Brightening Mousse Pink Purple/Ume (S$80)
  • Glowing-Fit Lasting Compact Case (S$25)
  • Glowing-Fit Lasting Compact Foundation Refill (S$65)

This collection will be available at other Shu Uemura counters by the end of March. In the meantime, look out for the five kimono changes in the window display of the Ion store.

Image source: Shu Uemura Singapore


Posted in: beauty news | japanese brands | shu uemura

8 Responses to Mamechiyo for Shu Uemura

  1. Sam
    March 26, 2012 at 4:06 pm

    They are very pretty designs. I think I annoyed the SA when I said that I’d still end up putting the empty bottle in the recycling bin! ;)

    • makeupmag
      March 27, 2012 at 12:22 am

      Haha Sam!

      You can re-use the cleansing oil bottles, though. Iris of Rouge Deluxe does that with her special print bottles. :)

  2. March 26, 2012 at 5:28 pm

    So bright and beautiful…this is like colour therapy each time you look at it!

    • makeupmag
      March 27, 2012 at 12:23 am

      Hello Camemberu,

      Thank you for visiting! I love how you described it so perfectly. ‘Colour therapy’ it is. :)

  3. vix
    March 26, 2012 at 8:35 pm

    so purteeeee!!! too bad i hardly use makeup anymore. or is that a good thing?

    • makeupmag
      March 27, 2012 at 12:24 am

      Hi Vix,

      It’s not a bad thing. ;) In the eyes of the babe, mummy is always beautiful! :D

  4. Sam
    March 27, 2012 at 10:14 am

    Oops…never thought of reusing the bottles. Can’t even blame that one on jetlag!

    • makeupmag
      March 27, 2012 at 10:38 pm

      You made me laugh, Sam! Now you can consider buying one. ;)

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