Estée Lauder Pure Color High Gloss & Estée Lauder Pure Color Sequin Finish Gloss

July 29, 2012

Gloss brings sensuality to a woman’s face.
– Tom Pecheux, Estée Lauder Creative Makeup Director

This year, Estée Lauder introduces two new lipgloss ranges: Pure Color High Gloss and Pure Color Sequin Finish Gloss.

Both are formulated with the brand’s trademarked True Vision technology for a lasting finish and contain conditioners, as well as Vitamins C and E to moisturise and protect the lips. They also carry the signature EL fig scent.

Let me say this now: If you’re a gloss fiend, you NEED them!

Pure Color High Gloss is a lipgloss in a sleek elongated squeeze tube.

I like squeeze tubes – they’re more hygienic than tubes with brushes/applicators that dip into the product – plus I like applying glosses with my fingertips, so the dispensing method is perfect for me. That said, the slanted tip applicator is nice for those who enjoy applying glosses directly.

I was able to preview two from the range: Berry Lush (a berry with a subtle mauve edge that’s more apparent in real life than in these photos) and Bare Glow (a warm nude that easily tones down to match even cool looks). Both are infused with multi-coloured micro-shimmer.

The formula of this lush gloss is smooth and comfortable – it hugs the lips with a slick feel and doesn’t have any gooey tackiness, despite its pretty shine. It can be sheered out or built up and has a lovely hydrating sensation. If you are leery of stickiness, I think you will like these smooth lovelies very much; they’re a pleasure to wear!

Available are Bare Glow, Crystal Clear, Pink Cloud, Stolen Kisses, Flash Dance, Coral Chic and Berry Lush.

The other new gloss range from the brand is Pure Color Sequin Finish Gloss, a formula that’s a creamy hybrid between a lipstick and a gloss. This multi-dimensional range is extremely reflective and imparts a brilliant shine.

The colours in the range are superbly pigmented, as exemplified by the two pieces that I previewed: Double Dare (a crimson infused with fuchsia shimmer) and Molten Honey (a honey with golden reflects).

Just look at that richness of colour! The word ‘lacquer’ comes to mind, doesn’t it? I think these saturated metallic glosses would make beautiful nail colours. ;)

They come with a flexible ‘precision paddle’ that lays down colour smoothly and evenly, allowing you to achieve opacity very quickly.

Available are Double Dare, Violet Rain, Fuchsia Vibes, Cosmic Pink, Purple Passion and Molten Honey.

Part of the Estée Lauder permanent makeup collection, Pure Color High Gloss retails at S$32. The Pure Color Sequin Finish Gloss is limited edition and retails at S$36.

Image source: Estée Lauder

Posted in: beauty news | estee lauder | lipgloss | swatches

8 Responses to Estée Lauder Pure Color High Gloss & Estée Lauder Pure Color Sequin Finish Gloss

  1. July 29, 2012 at 1:57 pm

    The Pure Colour Sequin gloss looks marvelleous, Double Dare is so my colour. Have you tried their wear time?

    • makeupmag
      July 30, 2012 at 12:57 am

      Hi Jac,

      I haven’t test-driven them long enough (hence this isn’t a review post, exactly) but Temptalia has a very positive review of them. :)

  2. milktea
    July 30, 2012 at 12:16 am

    Is it just me, or is Estee Lauder’s makeup range really getting a revamp?

    • makeupmag
      July 30, 2012 at 12:59 am

      Hi Milktea!

      I know, right? I was thinking the exact thing when I saw the Velvet Underground collection. I’m loving the slew of gelee shadows and these amazing glosses. Tom Pecheux is doing wonders for the brand.

  3. marta
    July 30, 2012 at 4:20 pm

    They look very pretty, the brush is rather strange looking though :)

    • makeupmag
      July 30, 2012 at 10:13 pm

      Hi Marta,

      It’s a flattish doe foot applicator. I think the bristles are a little ruffled in my pic!

  4. July 30, 2012 at 10:11 pm

    Not exactly a gloss fiend yet Double Dare looks stunning!

    • makeupmag
      July 30, 2012 at 10:14 pm


      One word: BUY. :D

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