Kim Hyun Joong for TonyMoly

March 30, 2009

I was watching Episode 11* of Boys Before Flowers when I discovered that Kim Hyun Joong is the face for TonyMoly.

I am not familiar with this brand but its packaging is reminiscent of Skinfood’s, thanks to its vintage-feel graphics. Its tubes and jars are also somewhat similar to those of the latter.

Lotus Palace has more information on TonyMoly.

Kim has a tendency to look effeminate because of his delicate features but before any fans start hurling abuse at me or spam me for denigrating their idol, I must say he has a beautiful smile. He may not be the best actor on the show but when he smiles…*melts*

He is stylishly coiffed in the first part of the series – I love how the layers fall over his eye, imparting a splash of dashing. His character may seem aloof but whenever he rescues damsel in Jan-distress (props to Dramabeans for her coinage), I am utterly charmed.

However, I like him best when he is half-amused and acting as a foil to the other characters in the show, especially Gu Jun Pyo, who is played by Lee Min Ho. Like his fellow actor, Lee is also the face for a beauty brand.

Kimmy, this post is dedicated to you! ;)

* I disliked this episode for its incongruences and was, for most of the time, frustrated with the female lead‘s inertia and deviation from her character. That said, I was tickled when Ji Hoo (Kim Hyun Joong’s character) was watching another character on the show model for ‘TonyTony’ surely that was a shout-out to the actor’s endorsement of the brand! :D

Posted in: kdrama | korean brands | tony moly

22 Responses to Kim Hyun Joong for TonyMoly

  1. kimoko
    March 30, 2009 at 9:34 am

    awwwwwwwwwww! he’s such a cutie pie yes?

    my heart stopped beating for a couple of seconds when i was scrolling down.

    his smile……. ohhhhhhhh la la!

  2. makeupmag
    March 30, 2009 at 11:14 am

    Hi Kimmy!

    He is! He looks awesome with glasses on. ;)

  3. kimoko
    March 30, 2009 at 2:34 pm

    With or without, he’s super sauve! He’s MY MAN! LOL

    i can’t stop grinning when I look at his pics. I’m absolutely obsessed! HAHAHAHA

  4. Anonymous
    March 31, 2009 at 2:51 am

    You are so right! When he smiles, his face just lights up.

    He is quite beautiful, I’ll admit that. I do like my guys to look a bit more rugged, but I can totally appreciate his kind of beauty. :)


  5. makeupmag
    March 31, 2009 at 3:15 am


    You’re seriously crushing! :D

  6. makeupmag
    March 31, 2009 at 3:17 am

    Hi Sunny!

    It doesn’t help that he’s like a white knight who does plenty of saving. ;) They often tog his character in white to convey this point…although I don’t care what he wears; his smile is dazzling enough, heh!

  7. Ammie
    April 18, 2009 at 10:19 pm

    I love your blog- it’s so informative and creative.

  8. makeupmag
    April 20, 2009 at 12:18 pm

    Hi Ammie,

    Thank you for your sweet comment! :D

  9. plue
    May 22, 2009 at 7:54 pm

    i totally heart this man. all just because of his smile :P

    so dashing! and i love it when he's shy and sweet! dumb dumb jandi, honestly >_< how can she say no to jihoo sweetie pie????

  10. makeupmag
    May 25, 2009 at 2:02 am


    He is dashing indeed…aaah! I too wonder at Jandi’s coldness towards him, considering her affinity to him from the beginning. Can you imagine having a ‘soulmate’ such as he; someone who’s always there to rescue you in times of trouble?

    I think it’s precisely this reconstructed fairytale premise that contributes to the draw of BBF!

  11. plue
    May 25, 2009 at 11:39 am

    I think she sorta rely on him too much, making him like a big bro instead. bleh.

    le sigh, but it’s a good thing that she isn’t with jihoo, i think she’ll drain everything out of him instead!

    sigh. i wish i have my perfect soulmate too. the bf is kinda close, but looks wise, le sigh! LOL!

  12. makeupmag
    May 26, 2009 at 3:01 am

    Lol, Plue! In lovers’ eyes beauty is seen? ;)

    Good point about Jandi draining him. Her over-reliance does get tiring after a while. We don’t want Ji Hoo to be constantly sad and angsty now, do we? :P

  13. plue
    May 26, 2009 at 10:19 am

    I actually screamed and yelled at the PC while watching BOF, and had to like shout all the way when that dumb jandi doesn't understand a thing jihoo said.

    ah, it's so angry, the way jandi reacts and everything. >_<

    i think jihoo is better off alone. yish. that jandi n junpyo can go away together :P

  14. makeupmag
    May 26, 2009 at 11:41 pm

    Jandi seems oblivious to his overtures sometimes. :P I guess she has to play dumb to keep him as a friend?

    By the way, although she has pretty eyes, I think GHS actually looks a tad old (she is their noona in real life) next to the F4 lads.

  15. plue
    May 27, 2009 at 10:07 am

    hm, yeap, she does look old a bit, i think they cud have pick someone a little younger to play jandi, but i guess the effect won’t be the same. we’ll still dislike jandi anyway :P

    but her friend, gal eul, so pretty and fresh! i quite like her.

  16. makeupmag
    May 27, 2009 at 12:28 pm

    Plue, the actress who played Ga Eul is stunning. What a fresh faced beauty~! She was truly memorable in BBF.

  17. Anonymous
    June 14, 2009 at 11:38 am

    Oh! i'm very happy that lots of people love kim hyun joong not only in KOREA but in ASIA!!! yeah, i started to love him thru to his smile & it made me MELT!!!hahah..

    thanks for sharing these cutie pics of HJL.

  18. makeupmag
    June 15, 2009 at 11:54 pm

    Hi Anon,

    You're welcome! :D He IS a cutie!

  19. mina
    November 21, 2009 at 10:56 pm

    I Love is very beauti ful and you have every thing. I am very happy that see you.

    • makeupmag
      November 24, 2009 at 11:32 am

      Hi Mina,

      He has a playful demeanour which will serve him well in CFs! ;)

  20. March 22, 2010 at 1:49 pm

    waw so cool kim hyun joong

    • makeupmag
      March 28, 2010 at 8:42 pm

      Hi Nuraulia,

      He does have a certain charm. :)

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