Taylor Swift Wonderstruck in Singapore

January 20, 2012

Here’s the piece of beauty news many of you have been waiting for: Wonderstruck by Taylor Swift is finally here in Singapore!

The name comes from Enchanted, a track from her latest album, Speak Now (‘I’m wonderstruck/blushing all the way home’).

The perfume seeks to capture the magic and intrigue of meeting someone special.

Created by perfumer Olivier Gillotin of Givaudan, the scent was inspired by the singer’s favourite memories and smells.

Wonderstruck is a gourmand floral fragrance composed of:

Top notes of freesia, apple blossom and raspberry
Heart notes of vanilla, honeysuckle and white hibiscus
Base notes of amber, sandalwood and peach

The charming genie-in-a-bottle flaçon is quite fascinating in that it has an iridescent rainbow finish, apparently a first in the perfume industry.

Just look at that awesome holographic glimmer! It reminds me of my beloved OPI DS Glamour from the OPI Designer Series.

The singer’s personal touch is evident in the fragrance:

The antiqued gold charms that adorn the bottle were hand-picked by Taylor and are reminiscent of her unique style. The Moravian star, dove and birdcage charms are signature decorative elements that evoke Taylor’s whimsical flair.

The charms appear once again within the intricate detail of the embossed cap, capturing Taylor’s love of hidden messages.

The carton is a modern day patchwork, homage to the many fabrics Taylor has collected on her travels.

The finishing touch to the package is a gold embossed 13, which fans will recognize as Taylor’s lucky number.

Distributed by the Elizabeth Arden group, the scent is exclusively available at Nuance-Watson Perfumes & Cosmetics stores at all three terminals of Changi Airport, from now till end-February 2012. Happily, it is also sold outside the transit area. It currently retails at S$76 (50 ml) and S$92 (100 ml) for the eau de parfum spray but the prices might fluctuate according to the airport’s pricing policy.

Singapore is the first country in the Asia-Pacific region to receive this fragrance, no doubt thanks to the high volume of traffic that our beloved airport receives daily. According to industry sources, the perfume will be available at the department stores only in the second half of 2012.

I’ve had several queries about this fragrance in the past few months and am glad that I have an answer for you at last! Good luck in snagging your bottle of Wonderstruck. ;)

Edited to add: The Wonderstruck range is now available at Sephora Singapore. The prices range from S$69 to S$109.

Image and video source: Taylor Swift

Posted in: beauty news | elizabeth arden | fragrances | taylor swift

20 Responses to Taylor Swift Wonderstruck in Singapore

  1. K.
    January 20, 2012 at 2:28 pm

    Thanks for the info, Mag! My friend has been wanting this perfume since it first came out in the US, so I just texted her the good news :D

    • makeupmag
      January 20, 2012 at 9:27 pm

      Hi K.,

      You’re very welcome. The bottle is absolutely gorgeous! I love the holo effect and the charms. I hope your friend likes the fragrance. :)

  2. SY
    January 21, 2012 at 9:56 pm

    Hey, does it come along with the free Wonderstruck bag? :)

  3. January 22, 2012 at 1:35 pm

    The bottle is very-VERY pretty! *gasp*
    I guess it smells as good as it looks (:

    • makeupmag
      January 25, 2012 at 2:14 am

      Hi Verlyn,

      I know; the holo reflects are amazing!

  4. Rej
    February 12, 2012 at 7:37 am

    Hi will it still be for sale around April or May? Or just until February? I’ll be visiting Singapore by May and I am hoping to get one :)

    • makeupmag
      February 15, 2012 at 9:37 pm

      Hi Rej,

      I really don’t know, sorry.

  5. Charmaine
    February 22, 2012 at 6:50 pm

    Is it available only in the departure hall or also in the public area?

    • makeupmag
      February 23, 2012 at 1:06 am

      Hi Charmaine,

      I believe it’s available before and after customs.

  6. March 3, 2012 at 6:04 pm

    is it still available now? it’s our last day in singapore today and me and my family will have our last minute shopping. i mean, it’s only the 3rd of march. do you think there are still stocks? :D

    • makeupmag
      March 5, 2012 at 9:51 pm

      Hi there T Swift Fan,

      I’m sorry for the late reply. I don’t know the stock status but I hope you managed to find it.

  7. reva
    April 3, 2012 at 1:01 pm

    Hi I’m coming to singapore this 5th april until 7th and I’m really looking forward to buying this perfume, do you know any retails, stores or locations that sell those in spore?

    • makeupmag
      April 4, 2012 at 11:49 am

      Hi Reva,

      I’m not sure. You could call the Nuance Watson stores to check.

  8. Sophia Ang
    April 16, 2012 at 11:25 am

    hi, can you mail me the website about purchasing this fragrance in singapore? thanks.

  9. Suriana
    July 1, 2012 at 5:00 pm

    Hi :) How much is it? :)

    • makeupmag
      July 4, 2012 at 3:42 am

      Hi Suriana,

      The Wonderstruck range, now available at Sephora Singapore, is priced from S$69 to S$109.

  10. toothfairy
    October 23, 2012 at 9:18 am

    Hi do you know how I can get hold of Taylor’s latest fragrance Enchanted Wonderstruck?:) Those US sites don’t ship to SG:(

    • makeupmag
      November 2, 2012 at 3:26 am

      Hi Toothfairy,

      I haven’t heard any news about this new fragrance but given how well-received the first one was, I think it should be here eventually. :) Will post about it if so!

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